Comparative Advertisements

Authors

  • György Németh Gazdasági Versenyhivatal

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Published

2019-12-02

How to Cite

Németh, G. (2019) “Comparative Advertisements”, The Hungarian Journal of Marketing and Management, 29(1), pp. 57–60. Available at: https://journals.lib.pte.hu.testing.qulto.eu/index.php/mm/article/view/2504 (Accessed: 16 December 2025).

Issue

Vol. 29 No. 1 (1995)

Section

Media